ESSEC Blog Formation Permanente

Conference on the 3rd of september : India after the crisis ?

 Professor Ashok SOM, ESSEC Executive Education, and the India Research Centre are pleased to invite you to a conference on the topic :

INDIA AFTER THE CRISIS ? 

presented by SAUMITRA CHAUDHURI,

Member of  Planning Commission since 2009 and  Member of the Group of Economic Advisers to the Prime Minister of India since 2005

In 2008-2009, India's growth has been hampered by the global financial crisis, but the Indian economy has withstood the shock and a V-shaped recovery continued in 2010 with a growth rate of between 8 5% and 9.4% according to estimates.

What is the economic and financial strategy of the government in a context of fragile global recovery and high domestic inflation?

What are the prospects for medium-term, particularly compared to China?

This conference will be held at ESSEC EXECUTIVE EDUCATION - CNIT - PARIS LA DEFENSE on the 3rd of september at 6.00 pm.

If you wish to join us on the 3rd of september, please confirm your presence by return mail to Geneviève Burke (01 46 92 17 89 - mail )

India Research Centre Conference : "Creative Industries in Emerging Markets"

On the 3rd of March, at the Essec Executive Education, in the CNIT Paris La Défense, from 18:00 to 20:00

> For further information, please contact Genevieve Burke : 01 46 92 17 89 - Mail

 
“From Scripts to Screens: Movie Clusters in India ”

• Arijit Chatterjee, Assistant Professor, Management Department
• Ashok Som, Academic Director, ESSEC-IIMA Global Management Program on Luxury, Associate Professor, Management Department

 “Media & Movie Transactions in India”

• Coumar Ananda, Managing Partner, Gereje Corporate Finance > Téléchargement GEREJE Corporate Finance - Indian ME Industry Trends and Opportunities - 3rd March[1]

“India by Design: The Pursuit of Luxury & Fashion In India”

• Michael Boroian and Alix De Poix

> For further information, please contact Genevieve Burke : 01 46 92 17 89 - Mail

India Research Center : Creative Industries in Emerging Markets

ESSEC India Research Center has launched its conference series on the 18th November 2009 at ESSEC CNIT-La Défense at 18.30. This first seminar has been followed by a cocktail and a networking session with the 168 persons of the audience.

This seminar gave a focused view on the challenges and opportunities arising in the emerging markets with an emphasis on India. This was an opportunity to reconnect with academics and network with practitioners involved in emerging markets.

• “Luxury Business in Emerging Markets: The Case of India and China”

by Ashok Som, Academic Director, ESSEC-IIMA Global Management Program on Luxury, Associate Professor, Management Department

> see the slideshow of this presentation : Téléchargement 1 Ashok Som Emerging Market Luxury PPT 181109

•  “The Luxury Industry: Lessons learned from Past Crises”

 Michel Phan, LVMH Chaired Professor, Academic Director, MasterCard-ESSEC, Luxury Brand Management Executive Program, Assistant Professor of Marketing, External consultant to UNESCO on its first forum on creative enterprises held in Italy (2009)

• “Emerging Collaboration Opportunities with India”

Coumar Ananda, Managing Partner, Gereje Corporate Finance, ESSEC

> see the slideshow of this presentation :Téléchargement 2 GCF_India_Luxury_Market_V1.1

More information : Téléchargement India_Seminar_Series_18_Nov_2010_CNIT

• Contact:  Genevieve BURKE, ESSEC MANAGEMENT EDUCATION : +33 1 46 92 17 89 - Email
• More information on the ESSEC-IIMA Global Management Program on
  Luxury

Global Management Program on Luxury Management of ESSEC

Ashok Som, Associate Professor at ESSEC, Management Department - Co-Chair of Department, presents the new Global Management Program on Luxury Management.

Launching of the program on the 15th of June !

Learn more :

• Learn more on the Global Management Program on Luxury Management
• Contact : Geneviève Burke - E-mail -  Tel : 33 (0)1 46 92 17 89 - Fax : 33 (0) 46 92 49 90

"Luxury in China, Opportunities and market potential" par Michel Chevalier

Michel Chevalier, ancien professeur du MBA luxe de l'ESSEC, présente son prochain livre "Luxury in China, Opportunities and market potential". (commander)



Plus d'infos :

• En savoir plus sur le séminaire Negotiate business deals in China de l'ESSEC Executive Education
• En savoir plus sur le programme Gestion des marques de Luxe 
• Learn more on the Global Management Program on Luxury Management
• Contact : Valentine Madelin - Conseil en formations courtes & admissions : Tel : 01.46.92.49.09 - EMail
  

Le Jeudi 15 et le Vendredi 16 Janvier se tiendra à l'ESSEC Executive Education le séminaire Negotiate business deals in China.

En raison de la croissance économique sans précédent de la Chine, négocier des contrats en Chine est, et sera, un défi majeur pour les hommes d’affaires du monde entier. Toutefois, en raison de fossés de communication, la spécificité de l’organisation politique chinoise et la place importante accordée à la stratégie et aux stratagèmes dans les comportements des négociateurs chinois, la négociation de contrats en Chine est loin d’être facilité pour les hommes d’affaires occidentaux.

Cet atelier de formation intensif de 2 jours vous permettra d’apprendre à conduire avec succès vos négociations commerciales en Chine et d'y éviter les pièges.

Si vous souhaitez, vous aussi, améliorer vos compétences dans ce domaine, quelques places sont encore disponibles !

Plus d'infos :

• En savoir plus sur le séminaire Negotiate business deals in China de l'ESSEC Executive Education
• Contact : Valentine Madelin - Conseil en formations courtes & admissions : Tel : 01.46.92.49.09 - EMail 

Nouveau module ESSEC : Toutes les clés pour bien négocier avec la Chine

En raison de la croissance économique sans précédent de la Chine, négocier des contrats en Chine est et sera un défi majeur pour les hommes d’affaires du monde entier. Toutefois, en raison de fossés de communication, la spécificité de l’organisation politique chinoise (Guan-Xi, Mian-Zi, intermédiaire…etc.) et la place importante accordée à la stratégie et aux stratagèmes dans les comportements des négociateurs chinois, la négociation de contrats en Chine est loin d’être facile pour les hommes d’affaires occidentaux. professoral, constitué d’experts et de professeurs issus du monde entier.

Cet atelier de formation intensif de 2 jours va permettre aux participants d’apprendre à conduire avec succès des négociations commerciales en Chine et à y éviter les pièges tendus par les négociateurs chinois.
Ce programme de formation s’adresse aux hommes d’affaires et aux professionnels qui ont besoin, ou auront besoin, de faire des affaires en Chine, ou avec la Chine, ou d’interagir avec des hommes d’affaires et des professionnels chinois.

• En savoir plus sur le programme "Toutes les clés pour bien négocier avec la Chine"
• Contact: Valentine Madelin - E-mail - Tel : 33 (0)1 46 92 49 09

La prochaine session aura lieu sur notre campus du CNIT Paris La Défense les 13-14 octobre 2008.

ESSEC & MANNHEIM Executive MBA Modular Class of 2009 Discovers Asian Economies.

“It doesn’t matter whether a cat is black or white, so long as it catches mice”
Deng Xiao Ping

Forty one professionals and young managers from different European countries and various professional backgrounds spent, at the beginning of July, one week on the ESSEC Singapore campus in order to get a better understanding of Singapore’s unique marketplace and the influence of China’s ancient philosophy on its way to economic success.

The ESSEC & MANNHEIM Executive MBA participants from the Modular class of 2009 were able to gain a unique insight and learn first-hand the way business is conducted in this part of the world. Trying to understand the Asian versus the Occidental approach to business, the different goals, ambitions and ways to handle business relationships played an important role in the seminars and will be useful for the participants’ future business activities.

The ESSEC & Mannheim Executive MBA class of 2008 organized a successful global business forum in Singapore on June 27th, 2007.

As part of the Executive MBA program each class creates and carries out its own class project. It enables the entire class to work together on a joint project and to develop their own identity as a group. The result is the foot-print of their class. 
The participants are in charge of all aspects of the conference including agenda setting, selection of speakers, fundraising, communication and marketing. (see a video)

This year the Asia Connect Executive Forum brought together business leaders, experts and government representatives to discuss strategies on how to deal with the rapidly changing global economy. (...)

The Essec & Mannheim Executive MBA class project

The ESSEC & Mannheim Executive MBA class of 2008 organized a successful global business forum during their ten day Asian residency in Singapore on June 27 ^th , 2007.

As part of the Executive MBA program each class creates and carries out its own class project. It enables the entire class to work together on a joint project and to develop their own identity as a group. The result is the "foot-print" of the class, an expression of its own unique character.  The participants are in charge of all aspects of the conference including agenda setting, selection of speakers, fundraising, communication and marketing. This forges collective cohesion and also fosters skill sharing and cretaivity.

This year the Asia Connect Executive Forum brought together the Essec Asian campus (in Singapore) business leaders, experts and government representatives to discuss strategies on how to deal with the rapidly changing global economy.
In the prestigious setting of the Raffles Hotel, Chloe Cho, Channel NewsAsia Presenter and Producer, moderated the exchange between speakers and participants on the topics of investment, marketing and research & development.

The Ambassador of the European Union in Singapore, H.E. Holger Standertskjold, touched on the role of political decision makers and institutions in facilitating global trade and investment. Representatives of European small and medium sized companies shared their views on the challenges in investing and producing in the Asian market. And large corporations such as Alstom and BASF evaluated the risks and opportunities in discussing intellectual property and technology transfer.   

Thanks to the sponsorship of JP Morgan and Heraeus the forum also provided a good opportunity to expand the participants’ network and build future contacts.

For more information please check out the website:
http://asiaconnect-2007.com/

ESSEC Asian Center has just launch the Mastercard-ESSEC Luxury Brand Management Program in Singapore

By: Marcus Chhan, SG

Published: May 23, 2007 in http://www.marketing-interactive.com

"MasterCard emphasizes ‘luxury’

  Singapore - MasterCard Worldwide and ESSEC Business School have launched a new program aiming to provide professionals in the luxury retail and service industry with an understanding of current branding, management and consumer trends.

The MasterCard-ESSEC Luxury Brand Management Program comprises of 15 scholarships to a four-day intensive course run by ESSEC Business School and selected modules will also be available to students in the region at ESSEC's new Singapore campus and research centre. ESSEC is a French institution which offers the only luxury brand management MBA program.
"There is a real demand for executive-level talent in the Asia/Pacific luxury retail and services sectors. Affluent consumers represent a critical market segment - they set industry benchmarks in terms of product and service standards. We felt it was important to have a program that draws on our established and proven curriculum while providing a uniquely Asian perspective," Christian Koenig, director for ESSEC Singapore said.
The course will cover the key challenges and dynamics of the luxury industry, different models of luxury brand development and unique challenges in managing services for competitive advantage, and the Chinese luxury market will also be a special focus of the program. One out of the four days will be spent studying China's enormous growth potential and will incorporate an analysis of its luxury consumer market, the geographic distribution of its affluent consumers and the different regional characteristics.
"MasterCard Worldwide remains committed to staying at the heart of commerce, by contributing to education and research that is relevant to industry. With this latest MasterCard-ESSEC Luxury Brand Management Program, we are hoping to help high-end retailers and luxury service providers gain insight into the latest world luxury trends - giving them the skills to effectively reach out to their target markets," Georgette Tan, VP of Communications, Asia/Pacific, Middle East and Africa, for MasterCard Worldwide said.
Professionals currently employed in the luxury industry in Asia Pacific are eligible to apply, and applications close 30 June 2007."

Read also the coverage on the scholarship program in the Business Times  (May 23, 2007): Téléchargement bt_23may_mastercard_launches_joint_programme.jpg 

• Read more about The MasterCard-ESSEC Luxury Brand Management Program
• Read more about the ESSEC Asian Center in Singapore

 

News from the Master SIAI in Singapore

Asian Strategy Workshop
MS SIAI (International Business and Strategy), MS Marketing Management and some MBA students have been given the opportunity to lead a consulting project for four Singapore-based French companies.
They are working with Veolia,Total, Cartierand Club Méditerranée Asia Pacific on various strategic issues for the Asian markets: market studies, business development, potential analysis, pricing optimization, etc...
This is a great opportunity for them to apply the concepts and methods learnt during their ESSEC lectures to concrete business cases in the regional environment, and also to meet local executives

Téléchargement ESSEC_MS_SIAI_en_asie.pdf

• Également le lancement dès la rentrée prochaine (recrutement en cours)  du mastère SIAI en full Asian Track à Singapour

  
  

Harnessing the Business Potentiel of Asia

Harnessing the Business Potentiel of Asia

 

For the last few years ESSEC has been expanding its knowledge and competencies in Asia, the region of the world with the greatest economic dynamism and the highest population.

After the signature of a double-degree agreement at the MBA-level with the Indian Institute of Management Ahmedabad in 2005 and the inauguration in 2006 of the ESSEC Asian Center in Singapore,  the first ESSEC Management Education programme completely conducted at the ESSEC Asian Center will be launched in June 2007 in close partnership with IIMA.

 
> En savoir plus sur le programme Harnessing the Business Potentiel of Asia

May 2007: ESSEC Asian Center actor of the French Festival Voilah! in Singapore.

Singapore and France have enjoyed a long and fruitful relationship which has enabled French citizens and French companies to settle and prosper in this City-State, bringing the French community today to more than five thousand. The French Chamber of Commerce in Singapore (FCCS) presents Voilah! French Festival Singapore 2007 - a series of exciting events and festivities organised with the support of the French Embassy, local French companies and established Singaporean institutions - to celebrate the friendship between France and Singapore.
One of these events will be the "Connecting France and Singapore Symposium" on High Tech and Innovation, on May 21 and 22. This 2-day symposium will be introduced by Claude Allègre. Numerous French innovative companies have their Asia Pacific Regional Head Office in Singapore and are developing joint projects and R&D programmes here. Business experts from leading high tech and biomedical industrial French companies will then conduct a series of discussions together with French and Singaporean scientists and professors to find out more about their latest technological achievements, research progress, design innovations, future development plans for Singapore and the region, and the way to manage them. Examples of French technology will also be showcased, alongside product demos, company presentations and sites visits. The ESSEC Asian Center has been part of the organization staff and Prof. Christian Koenig, the director, will be one of the speakers.

More information on Voilah ! French Festival Singapore 2007

HBPA: an excellent launch-pad for a coming career move opportunity in Asia.

Looking for a high-quality education programme on top management to boost your career in Asia?

The first ESSEC Management Education programme completely conducted at the ESSEC Asian Center, Singapore , will start on June 25, 2007.

Harnessing the Business Potential of Asia, a joint program of ESSEC and the Indian Institute of Management Ahmedabad , is a unique advanced management program. Its goal is to provide the high-potential executives operating or intending to operate in Asia with the knowledge and the aptitudes needed to do business successfully in Asia, combined with the human and business attitudes that are appropriate to the Asian environment. Special focus is given to the Elephant, the Dragon and the Tigers, i.e. India, China and South-East Asia respectively. The program is spread over three phases so that it creates a deep and sustained impact on the participants, in order to boost their career. The lectures take place at the ESSEC Asian Center of Singapore, gateway to Asia.

Closing date for applications: May 18, 2007

• More details about the HBPA programme (PDF in English)  Téléchargement ESSEC-Asian-Center-HBPA-programme.pdf
• En savoir plus sur ce programme HBPA  (in French)

ESSEC also offers corporate executive programs on its Singaporean campus. Among these, MaKS (Management Development Korea-Singapore), designed for a consortium of Korean companies, initiated in 2006.

Contact us

Programme Managing Business in China & India: “The Dragon Vs the Elephant”

This rise of Asia in the last decade has brought about a paradigm change in the ways that businesses and firms think about their current and future strategy. There are no firms today that can undermine or not to think of their global strategy without thinking of a comprehensive China and India strategy. China has successfully leveraged its governmental structure to attract the foreign companies fueling its manufacturing boom while India's indigenous entrepreneurship is thriving in a way that cannot be ignored. The dragon and the elephant make for a fascinating comparison because of the variation it creates.

The goal of this course makes participants aware of Chinese and Indian management styles, decision-making processes, managerial opportunities, challenges and dilemmas that Asian complexities create. The course seeks to address this need by providing an insight into the international business models and operations in the region. It tries to understand - How does multinational Western and local companies conduct business in this geographically vast, rapidly fluctuating, and tempting environment?

Par Ashok Som

En savoir plus : Programme Business in Asia de l'EME
Voir aussi: Essec Asian Center

L'ESSEC à Singapour

Plus d'infos sur  l'Essec Asian Center




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